{"id":12882,"date":"2019-07-16T13:38:21","date_gmt":"2019-07-16T13:38:21","guid":{"rendered":"https:\/\/mobitek.com\/what-is-seo\/"},"modified":"2024-08-19T14:17:26","modified_gmt":"2024-08-19T14:17:26","slug":"what-is-seo","status":"publish","type":"post","link":"https:\/\/mobitek.com\/en\/what-is-seo\/","title":{"rendered":"What is SEO?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12882\" class=\"elementor elementor-12882\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62a05a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"62a05a7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-38be4b7\" data-id=\"38be4b7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-06a06ed elementor-widget elementor-widget-text-editor\" data-id=\"06a06ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>SEO is all the work that will enable you to rank high in the search engine in order to increase the amount and quality of traffic to your website as a result of organic search. The Turkish equivalent of this word, which is Search Engine Optimization in English, is Search Engine Optimization.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4ebaa0 elementor-widget elementor-widget-text-editor\" data-id=\"c4ebaa0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In order to understand exactly what the term SEO is, let&#8217;s examine this definition in more detail;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90b1e08 elementor-widget elementor-widget-text-editor\" data-id=\"90b1e08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li><strong>Traffic quality:&nbsp;<\/strong>You can attract all the traffic related to the searched words to your website, but the important thing here is to ensure that your visitors are actually coming to your website because of a topic related to your website is important to increase your traffic quality.<\/li>\n<li><strong>Amount of traffic: <\/strong>The condition that will allow you to get more traffic, provided they come to your website from the search engine results page (SERPs). Getting more traffic is important to ensure that you appear on the first page or in the first positions in SEO results.<\/li>\n<li><strong>Organic results: <\/strong>While the ads that appear after search results are only a part of the search engine results, organic traffic is traffic that you don&#8217;t have to pay for and is generated naturally.<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e024094 elementor-widget elementor-widget-image\" data-id=\"e024094\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/mobitek.com\/wp-content\/plugins\/elementor\/assets\/images\/placeholder.png\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5eec44a elementor-widget elementor-widget-heading\" data-id=\"5eec44a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to do SEO?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f0554d elementor-widget elementor-widget-text-editor\" data-id=\"2f0554d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The term search engine can be thought of as a website such as Google, Yahoo and Bing where you can find answers to your question or anything else you are looking for, potentially getting answers to your question. Bu kaba bir tan\u0131m olsa da, bu \u015feylerin do\u011fru \u00e7al\u0131\u015fmas\u0131 i\u00e7in arka u\u00e7ta ne yap\u0131lmas\u0131 gerekti\u011fini d\u00fc\u015f\u00fcnd\u00fcn\u00fcz m\u00fc?<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-646bb17 elementor-widget elementor-widget-text-editor\" data-id=\"646bb17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Google (or any search engine you use) has a crawler that collects information about all the content you can search for or that can be searched for. Crawlers bring all those 1s and 0s back to the search engine to build an index. This index is fed into an algorithm that tries to match all of this data to your query, and then presents the words you are looking for in a way that can produce compatible results.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb79b4d elementor-widget elementor-widget-text-editor\" data-id=\"cb79b4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>There are many important factors that influence a search engine&#8217;s algorithm and experts list them as follows:<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e519ba6 elementor-widget elementor-widget-text-editor\" data-id=\"e519ba6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;These optimizations can take many forms, from ensuring title tags and meta descriptions are both informative and the right length, to showing internal and external links on pages.&#8221;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bad318b elementor-widget elementor-widget-heading\" data-id=\"bad318b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO Overview <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6204cc elementor-widget elementor-widget-text-editor\" data-id=\"d6204cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you have no previous knowledge about <strong>SEO<\/strong>, this blog post that we have prepared at a basic level will be very useful for you. SEO overview;<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ba1386 elementor-widget elementor-widget-heading\" data-id=\"9ba1386\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1- Creating an SEO-friendly website <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49253de elementor-widget elementor-widget-text-editor\" data-id=\"49253de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>From choosing a domain name to good practices for internal links, there are many details at the top of the right steps in terms of search engine optimization.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a31751c elementor-widget elementor-widget-image\" data-id=\"a31751c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/mobitek.com\/wp-content\/plugins\/elementor\/assets\/images\/placeholder.png\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4b40eb elementor-widget elementor-widget-heading\" data-id=\"d4b40eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2- Keyword, content and markup language <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-420dc53 elementor-widget elementor-widget-text-editor\" data-id=\"420dc53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A website is not really a website until you fully present your content there and you publish it; <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15449a3 elementor-widget elementor-widget-text-editor\" data-id=\"15449a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>because SEO in terms of content has certain variables. To write an SEO-friendly article or content, it is important to start by doing keyword research so that search engines can really understand and perceive your content.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb92951 elementor-widget elementor-widget-text-editor\" data-id=\"fb92951\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p> This markup language is also called HTML. Browsers such as Google Chrome help transform the markup language coding that goes into creating web pages into a system that visitors can access.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1b03cb elementor-widget elementor-widget-heading\" data-id=\"f1b03cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3- In-site works <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1cbb15 elementor-widget elementor-widget-text-editor\" data-id=\"b1cbb15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tAfter learning what work you need to do in terms of SEO for content and related markups, another issue to learn is to have technical knowledge about robots.txt. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45894b0 elementor-widget elementor-widget-heading\" data-id=\"45894b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4- Off-site studies <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bbaa35 elementor-widget elementor-widget-text-editor\" data-id=\"2bbaa35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tFrom building quality Backlinks to creating Anchor Text, try to learn everything from anchor text more closely. For example, listen to users&#8217; experiences to understand how and for what purpose nofollowing is done, when to use it, and whether guest blogging is actually useful. Try reading and analyzing detailed publications by people who have studied this topic. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eea0633 elementor-widget elementor-widget-heading\" data-id=\"eea0633\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Evolution of SEO Trends <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3726b6 elementor-widget elementor-widget-text-editor\" data-id=\"d3726b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Search engine algorithms are frequently updated to provide users with more accurate results, and SEO tactics continue to evolve in line with these changes. So if someone is giving you SEO advice that you&#8217;ve experienced doesn&#8217;t work, maybe they&#8217;re not up to date. For this reason, working with the right and reliable seo agency will lead you to success.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da39fd8 elementor-widget elementor-widget-text-editor\" data-id=\"da39fd8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tFor a more technical overview of SEO, you can watch the video below. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7b9d5b elementor-widget elementor-widget-video\" data-id=\"d7b9d5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=piSvFxV_M04&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>SEO is all the work that will enable you to rank high in the search engine in order to increase the amount and quality of traffic to your website as a result of organic search. The Turkish equivalent of this word, which is Search Engine Optimization in English, is Search Engine Optimization. In order to&hellip; <a class=\"more-link\" href=\"https:\/\/mobitek.com\/en\/what-is-seo\/\">Continue reading <span class=\"screen-reader-text\">What is SEO?<\/span><\/a><\/p>\n","protected":false},"author":14,"featured_media":12622,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48],"tags":[],"class_list":["post-12882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","entry"],"_links":{"self":[{"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/posts\/12882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/comments?post=12882"}],"version-history":[{"count":2,"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/posts\/12882\/revisions"}],"predecessor-version":[{"id":15489,"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/posts\/12882\/revisions\/15489"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/media\/12622"}],"wp:attachment":[{"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/media?parent=12882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/categories?post=12882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobitek.com\/en\/wp-json\/wp\/v2\/tags?post=12882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}