What is the Expected Click Through Rate?
July 8, 2025
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The Expected Click-Through Rate (CTR) represents the likelihood that a user will click on your ads through the keywords you
Gamze Sucu
Hello, my name is Gamze Sucu. I graduated from the Internet and Network Technologies department. I started my career in news editing. With my interest in digital content production and optimization, I shifted my focus to SEO. For the past two years, I have been working as an SEO Specialist at Mobitek Performance Agency. My goal is to provide accurate and clear information in the content I produce and to enhance digital visibility through a strategic approach.
July 8, 2025
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Proceeding with an SEO checklist in SEO studies helps to prevent mistakes that may be overlooked. To be successful in
July 8, 2025
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Digital marketing professionals know that targeting keywords related to potential customers who are in the “late” stage of the buying
July 8, 2025
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Spam Score shows the percentage of sites with similar characteristics that have been penalized or banned by Google. The Spam
TikTok For Business: 6 Ways to Strengthen Your Brand
August 2, 2022
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TikTok, one of the fastest growing social media platforms since its inception, attracts attention by having a very large user
One Page Website: Good or Bad for SEO?
July 8, 2022
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Single-Page Website and its features are among the most curious topics for many people who work on the internet. In
12 Reasons to Start E-commerce | E-commerce Trends in 2022
May 25, 2021
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E-commerce, defined as trade over the internet, means that you can easily make many products and services in the sales
December 18, 2019
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App Store Optimization (ASO) is the process of optimizing mobile applications to rank higher in search results within app stores
How to Track 404 Error Pages in Google Analytics?
December 16, 2019
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After completing all the steps and publishing your app, you can check your keyword rankings. 1xx – Informational 2xx –
What is CPC (Cost Per Click)? How is it calculated?
December 10, 2019
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In other words, “Cost Per Click” (CPC) clearly indicates that it pertains to paid advertising. A digital marketing method used
What is a Search Term Report and How to Get One?
December 10, 2019
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One of the most important things about Search Engine Marketing (SEM) is relevance. Relevance has an algorithm designed to fully
December 10, 2019
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We talked about Google Ads Keyword match types in detail in our previous blog post. Broad match, a type of
